The machine
Bomill
Bomill makes this awesome machine that you don’t really understand until you know why it dose what it dose and how. And then you understand that you probably never would buy one.
But you do understand why it’s a very awesome piece of equipment that could do a lot of good in the world.
This is often the case when we are tasked to communicate a new technology, treatment or service. Often prior to an IPO or other financial happening.